Website Tip #10

Content Optimization

Crucial for your online marketing!

Content Optimization can make or break your online marketing process.  The truth is, if you are not set up properly…you won’t be found!

“Content is King” is what we hear when someone talks about websites.   We agree, BUT the real question is how important is content if you can’t be found?!

The goal for any business online is to be found when someone is doing a search!  To help with Content Optimization you need to focus on 4 key areas:

1. Optimizing Text – This includes Title Tags, Meta Descriptions & Keywords and URL’s
2. Optimizing Images – This includes Alt Tags, Image Tags, Filenames & File Size
3. Optimizing Videos – This includes Video Titles, Video Descriptions & On-site Optimization
4. Optimizing News – This includes any Blogs, News section in a website, Social Media or other Communication Outlets

By carefully and correctly optimizing your site you continue reading…

I know it may all sounds a little boring…possibly a little overwhelming, but not to worry, we can handle it for you …just give us a call or send a message!

Plan to Increase Your Ranking with Search Engines and help people find you!

Need Help Now?  Ask us how you do that – Press the Contact Us button and send us your website address for a Complementary Website Evaluation.

Stay tuned for another addition of Website Tips next week…  

Topic: Content Optimization – Increase Sales Traffic!

Website Tip #9

Clean Layout

How a Clean Layout for your Website can help with Sales!

A Clean Layout WILL grab your User’s attention quickly and keep them engaged!

The facts show that you only have 10 seconds to get a User excited to be on your site, otherwise they will bounce!  Once your page is loaded, it takes the User roughly .05 seconds to form on an opinion about YOUR COMPANY! 

If I were on your site for .05 seconds…what would my opinion be of your business?  Because we are living in a world that needs that instant gratification, we also need to make sure our Websites are up-to-par!  It needs to load fast, be organized have great images and continue reading…

I know it may all sounds a little boring…possibly a little overwhelming, but not to worry, we can handle it for you …just give us a call or send a message!

Plan to Increase Your Ranking with Search Engines and help people find you!

Need Help Now?  Ask us how you do that – Press the Contact Us button and send us your website address for a Complementary Website Evaluation.

Stay tuned for another addition of Website Tips next week…  

Topic: Clean Layout – Increase Sales!

Website Tip #8

SEO Analytics

How an SEO Analytics Report can help with search rankings?

It provides you with an in-depth report as to what areas you need to improve in order to turn up in search engine inquiries.

Remember the 200+ items that search engines use to decide if YOUR company is credible AND if they should send people to your site?  Well an SEO Analytics Report will pin point those areas for you.  This way you can have an accurate guideline as to where to tweek and improve in order to be found.

Without an SEO Analytics Report it can be pretty much impossible to know why your site may not be ranking…and why people are not finding you in their search inquiry.  Now the tools out there can range from free to hundreds of dollar a month, but of course depending on your website, one may be better than the other.

These reports will pin point areas such as Keyword Performance, Link reports, page performance and continue reading…

I know it may all sounds a little boring…possibly a little overwhelming, but not to worry, we can handle it for you …just give us a call or send a message!

Plan to Increase Your Ranking with Search Engines and help people find you!

Need Help Now?  Ask us how you do that – Press the Contact Us button and send us your website address for a Complementary Website Evaluation.

Stay tuned for another addition of Website Tips next week…  

Topic: SEO Analytics – Increase your search results!

Website Tip #7

Local SEO

How Local SEO can help people find you?

Simply, when a person is looking for a service/business and type it into a search engine…YOU show up!

Most of us have experience with this I’m sure!  Your out-and-about with a friend or family member and decide to try a new restaurant or shop…so you type it into the search engine, whether it be Google or Bing and BAMMMM….a list pops up!

Well that is certainly where YOU want your business showing up, right?!  But of course if you are not claimed and listed…chances are, you won’t be found so easily!  There are multiple platforms to help with increasing your online visibility but you also want to pay attention to your reviews, shares, citations and more.

Now thankfully, there are many sites online that you can utilize which are FREE, but it is important to make sure it is sensible for your site to be listed on it, otherwise it can harm your efforts.   Continue Reading…..

I know it may all sounds a little boring…possibly a little overwhelming, but not to worry, we can handle it for you …just give us a call or send a message!

Plan to Increase Your Ranking with Search Engines and help people find you!

Need Help Now?  Ask us how you do that – Press the Contact Us button and send us your website address for a Complementary Website Evaluation.

Stay tuned for another addition of Website Tips next week…  

Topic: Local SEO – Help People Find YOU!

Website Tip #6

Keyword Research

How Can Keyword Research Increase Your Ranking with Search Engines?

It Helps People FIND YOU!

Let me ask you….if you wanted to purchase something online but didn’t know quite where to find it, would you type something into a search engine?  If so, what would you type to find that exact item?

I am sure like most…you break it down a bit.  Meaning, if I was looking for a Red 2018 Jeep, I would probably type exactly that….except I may want to add my location to narrow it down even further.  But for the most part this search inquiry should FIND the exact Jeep that I am wanting to purchase.

So, thinking from the side of a Visitor….do you think your keywords are up to par?

There are a few things you need to think about AND DO in order to help people find you:

1. What is the specific question or what does the Visitor want to learn about?  This is called Information Intent.
2. Is the Visitor looking to purchase a specific item online?  Continue Reading…..

We know this all sounds a little boring…possibly a little overwhelming, but no worries we can handle it for you …just give us a call or send a message!

Plan to Increase Your Ranking with Search Engines and help people find you!

Need Help Now?  Ask us how you do that – Press the Contact Us button and send us your website address for a Complementary Website Evaluation.

Stay tuned for another addition of Website Tips next week…  

Topic: Keyword Research – Help People Find YOU!